WHAT YOU’LL LEARN:
One of the things we do daily at Sarofsky is to communicate with clients to help them visualize an idea. That way, we enable clients to better understand what something is going to look like without us actually doing it. Sometimes we communicate via style frames, sometimes motion boards and sometimes motion tests. In this workshop, we will provide a creative brief similar to an actual job we have produced. Each of the participants will be given the opportunity to develop a pitch for how they would bring their idea to life. In the end, you will have created a presentation with one (or many) solutions to the creative brief.
Designing for motion is for any designer or artist who is curious about how to use motion to bring their work to life. Ideally, in the past you will have experimented with After Effects or Premiere, just so that the program isn’t completely foreign to you. However, it is not a requirement for taking this course.
How to communicate the idea of how something is intended to move through still frames
Translating a concept into a pitch-ready board
Styleframe design techniques
Understanding the producibility of a board within the given budget
Advanced students can bring their frames to life with a motion test
SOFTWARE YOU’LL USE:
Adobe Photoshop, Illustrator, After Effects, and Cinema 4D (optional) While we aren’t expecting you to be an expert in these applications, it’s important that you understand how to navigate them and their basic functionality.
HOW TO ATTEND:
Since we want this to be a hands-on experience where participants will get individualized attention, each series will have a maximum number of 12 participants.
SPECIFICS:
The workshop is 2 days (Saturday and Sunday) and the hours are from 9am to 6pm.
Workstations will be provided.
Breakfast and lunches will be provided.
The workshop will be held at Sarofsky’s Studio @ 1506 West Fulton Market Chicago IL 60607. While we are happy to make travel recommendations, all lodging and travel are the participant’s responsibility.
